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From Consumer Kids to Sustainable Childhood

Formal education is a central force in shaping children's values, thoughts and ambitions. But increasingly the media and marketers are just as, if not more, influential in shaping childhood.

This report examines how unsustainable lifestyles are passed on from one generation to the next by the influence of media, marketers and others. A fundamental question is asked: How do we raise up our children so that they no longer grow up learning to be consumers but instead learn to become guardians of sustainable living?

International Trade: For or Against?

by Paulina Glimsholt

International trade became a reality because of a mixture of factors, including the liberalization of trade barriers, the rise of new consumer markets, the technological developments in telecommunications, and the improvement of transportation methods which resulted in lower transportation costs.

Election Blues: Dark Days for Climate in America

by Christopher Flavin

Four years is a long time in U.S. politics. During the 2008 presidential election campaign, the two candidates, John McCain and Barack Obama, both claimed to be the most committed to addressing climate change and implementing an emissions trading system across the United States. That year, hardly a week went by without either Obama or McCain, and sometimes both, standing in front of a wind turbine or solar factory and calling for the creation of green industries and jobs.

A United Stand Against Food Waste

by Selina Juul

Food waste is a indication of that there is something fundamentally wrong with our human civilization. FAO estimates that the global food waste can feed every starving child, man, and woman in the world - three times over.

Fight the future

Marketing Industry Makes Children Become Lifelong Consumers

by Eirini Glyki

“Human identity is no longer defined by what one does but by what one owns.” Jimmy Carter, former U.S. president

Building a Consumer Society

Voices from Rio: Martti Leinonen

Martti Leinonen, second mate of Greenpeace's brand new ship Rainbow Warrior (the third) gives us an interview from aboard the ship, and tells us about his experience of the United Nations' Rio +20 conference (in Rio de Janiero), and also gives us a little insight into why he

Stormwater Management in Seattle - New Creative Ideas

text and photo by Bo Normander

Since the 1990s the city of Seattle – a major coastal seaport in the North West of the U.S. – has invested heavily in cleaning up and reducing severe pollution of the water environment. Some of the ideas to help prevent water pollution can be of great inspiration to cities in Europe.

The Age of Man - Scenarios for the Future

by Gitte Larsen, Director, House of Futures

We realize that when we put our minds to it, we can develop technologies, organizations, political institutions, and business models that allow us to prosper in ways that do not jeopardize planet Earth. Collectively, we are approaching a state of global stewardship in which we manage our planet rationally, like any sensible landowner would his property.

Voices From Rio: George Braile

Brazilian George Braile tells us the story of his venture to reforest the Atlantic Rainforest by creating a business with the fruit of Juçara palms. Using Rio+20 as a stage, he hopes to raise awareness and the price of the fruit thereby giving farmers a financial incentive to plant trees and harvest the fruit, rather than clear the forest.

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